Determining the market value of rights to marks for goods and services "UkrAVTO"

By order of open joint-stock company "Ukrainian automobile Corporation" for the transfer of rights to marks for goods and services in the Authorized capital carried out work to determine the market value of rights to marks for goods and services "UkrAVTO".

In the framework of the execution of the work was calculated, the market value of the business (income approach), goodwill and rights to marks for goods and services.

The calculations were applied methods determine the current value of the product of weighted average net revenue from trademark and discounting the flow of net current values of income from the trademark forecasted number of years (according to the methodology described in the book of A. Sannikov "Valuation of brands and trademarks: from theory to practice "(Methodological and practical recommendations for the valuation of trademarks. UNDO, M., 1997).

We used the practical experience of specialists of the company "UVECON", is described in the manual "Evaluation of the rights to objects of intellectual property. Method relief from royalty." (Kuharskaya О.B., Podlipskaya A. A., Chirkin A.N., 2015).