Determining the market value of the rights on 12 of trademarks for goods and services related ORANTA

By order of Open joint stock company national insurance company "Oranta" and for the purpose of alienation of property rights carried out work to determine the market value of the rights on 12 of trademarks for goods and services related NASK "ORANTA".

In the framework of the execution of the work was calculated, the market value of the business, goodwill, and rights to each of trademarks for goods and services. The calculations were applied income and cost approach.

We used the practical experience of specialists of the company "UVECON", is described in the manual "Evaluation of the rights to objects of intellectual property. Method relief from royalty." (Kuharskaya О.B., Podlipskaya A. A., Chirkin A.N., 2015).